We Are
Influential

We’ve been on the ice and in the meeting rooms. We’ve done the handshakes, the small talk and the negotiating. We know what it takes and have the respect of our peers.
We Are
Committed

We’ve fought for our teammates – on and off the ice. Whether in full pads or a suit, the principles are the same. We seek the best possible situation not only for today but for your entire career. You talk; we listen. You need us; we’re there. Focus on your game; we’ll focus on the rest.
We Are
Experienced

We are not just agents; we are hockey people. Our time spent on the ice has shaped our unique knowledge of how rules and stipulations impact your future. We’ve seen struggles from both sides of the glass, and we know what works.
Services

Contract Negotiation
ICE Hockey Agency has tremendous experience and credibility in assessment of players’ current and future values. Our understanding of the collective bargaining agreement and our relationship with NHL team management based on mutual respect, ensures the best outcomes for our clients.
Marketing & Endorsements
ICE Hockey Agency increases player exposure and income through negotiation of endorsements including but not limited to memorabilia, equipment endorsements, and public appearances. ICE Hockey Agency works with its players to build personal websites which can generate additional marketing opportunities and build a player’s own personal “brand.” ICE Hockey Agency also engages MAXX Sports in New York City as a strategic partner to secure larger, national endorsement opportunities where appropriate.
Salary & Grievance Arbitration
As a lawyer, Neil Sheehy is skilled at preparing for and representing clients in arbitration. Legal expertise and actual NHL playing experience make ICE Hockey Agency best equipped to help educate and persuade an arbitrator.
Disability Insurance
ICE Hockey agency quotes for players upon request to insure their careers against permanent injury.
Summer Pro Camp
ICE Hockey Agency helps to prepare its clients for their professional season with a three-week long camp held at Augsburg College.
Financial Services

ICE Hockey Agency has tremendous experience and credibility in assessment of players’ current and future values. Our understanding of the collective bargaining agreement and our relationship with NHL team management based on mutual respect, ensures the best outcomes for our clients.
Neuromuscular Therapy

Sheehy is also a certified NeuroMuscular Therapist, NMT® who uses his skills and experience to help athletes combat negative effects of head contusions which are prevalent in hockey. Neil’s experience as a former NHL Hockey player combined with his education is NeuroMuscular Therapy (NMT) helps our athletes feel and perform better which allows our agency to maximize the player’s value in contract negotiations.
What is Neuromuscular Therapy?
Neuromuscular therapy is a specialized form of deep tissue massage in which digital pressure and friction are used to release areas of strain in the muscle. These areas of strain are called tender or trigger points and are the cause of muscular pain symptoms.
Testimonials
Zach Parise
After having major back surgery in the 2017-18 NHL Season, my overall play did not meet my expectations. I committed to using Neil Sheehy for neuromuscular therapy treatments and I finished the season scoring 16 goals in 21 regular season and playoff games. I felt better connected, balanced and clear-headed which enabled me to produce like I did when I was 24 years old.
Anders Lee
Everyone should have the opportunity to feel great everyday. When I use Neil Sheehy’s treatments in neuromuscular therapy, I feel great and at my best.
Marino Best
Northwestern Chiropractic Student
Neil Sheehy impacted my quality of life in a few sessions more than any other health care professional ever has over the past 10 years. My once daily headaches are now virtually absent from my life thanks to Neil and his dedication to getting his patients better. I was use to constant pain and feeling in a fog from past head injuries but since beginning Neil’s treatment with neuromuscular therapy, I feel like a new person. After a session with Neil I feel balanced, clear headed and have an overall surge of energy that I was not used to experiencing.
Contact
